About Us
JK Fishing started with a husband-and-wife team, a love for ice fishing, and one really good idea. Based in Hamburg, Minnesota, Justin and Natalie created JK Fishing to make time on the ice even more fun—and help anglers catch more fish along the way.
Their first product, the patented Arctic Buzz Ice Fishing Rattle Reel, was designed to make sure you never miss a bite. With reliable alerts and an easy-to-use design, it’s perfect for fishing in a wheelhouse, fish house, or out on the open ice.
For Justin and Natalie, JK Fishing is about more than creating great ice fishing gear. It’s about doing what they love, spending time together, and helping other anglers enjoy every moment on the ice.
Built for the
Way You Fish
Every JK Fishing product is created with real anglers in mind. From early mornings on the ice to long days in the wheelhouse, our goal is to design dependable gear that makes your time on the ice easier and more enjoyable. We focus on practical innovation, quality craftsmanship, and products that perform when it matters most.